About Us

Market Entry Strategies

We work closely with your international division to help develop the ideal market entry strategy for your chosen location by considering a smorgasbord of factors including, but not limited to, tariff rates, the degree of adaptation of your product required, marketing and transportation costs and unique local conditions.


Sales and Marketing

We support the sales and marketing teams with new product launches, customer acquisition, and product promotion efforts. We can support new product ideation, research, and testing. As well as product naming and trademarks, brand development, sales, channel launch communications, product packaging and merchandising.


Facility Management

We offer facility management services and office space solutions. Our facility management services include office and guest house management, while our office space solutions include full office space rental, month-to-month rentals, part-time, full-time, private desk and private office memberships.


Staffing and Recruiting

We support our clients’ staffing and human resource management needs through a variety of flexible staffing solutions, recruiting and staff management services. Some of these are: Talent Mapping, Temporary-help, Temp-to-hire, Direct-hire, Managed staffing, Payroll Services, In-Sourced Recruitment, Customized Services, and Workforce Solutions.

About Us

The Africa Business Agency (ABA) is a growing company that specializes in market entry support (including international market entry), new product launches, sales, marketing and product promotion, and provision of staff and offices.


What we do

Projects

Value Chain Development and Expansion

Project Design Development and Management

Investment Strategy and Facilitation

Capacity Development

Status Quo Analysis / Benchmarking

Participatory Programme / Project Development and Implementation

National and International Best Practice Assessment

Focus Sectors: Power, Oil and Gas, Manufacturing, Renewable Energy, Agriculture, Real Estate, and Tourism



Business Development Assistance

Market entry support (including international market entry)

New product launches

Sales, Marketing and product promotion

Provision of contract staff

Provision of shared office space solutions

Knowledge Management

Conference Event Management



New Product Launch Support

Market-Focused Product Development

Innovative Product Design

Focus Group Tests

Enlightened Product Pricing

Promotion, Advertising & Viral Marketing

Social Media & Digital Marketing

Community Management & Public Relations

AFRICA BUSINESS AGENCY


USEFUL LINKS

USEFUL INFO

CONTACT US

c/o IFEY Group
Suite A5, Ikota Shopping Complex
Lekki Phase 2, Lagos, Nigeria

+2348160173548

Email:

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